DICED

The creative campaign that humorously tricked an entire city and drove in-store traffic + sales for a QSR concept.

Scope:

  • Creative Campaign
  • Social Media
  • Content Creation

Overview:

Diced Food is a fast-casual restaurant concept based in South Florida. It was launching it’s 5th location in a new county where it had little to no brand awareness in. We came up with a creative campaign leveraging photo / video, visual effects, social media distribution to raise awareness and drive prospective customers to the new location.

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