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About the Project:

Almave, co-founded by F1 champion Lewis Hamilton, introduces an innovative non-alcoholic tequila to the market. We developed a DTC launch strategy and executed targeted paid media campaigns, focusing on Almave's unique position in the non-alcoholic spirits market. Our approach streamlined the customer journey and maximized market reach, establishing Almave as a sophisticated choice in the mindful drinking space.

The Scope:

DTC Strategy
Paid Media
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